KODO: SOUL OF MOTION

Mazda’s Kodo: Soul of Motion design philosophy is centered around capturing a sense of motion, even when the vehicle is at a standstill. It serves as a way for Mazda’s designers to give each model its own distinct personality with curves and angles so striking, they command your attention through a mere glance. In essence, creating vehicles that elicit an instant emotional response, reflecting their belief in the power of human-centered design to enhance the overall driving experience and create a lasting connection between car and driver.